Tracking Caleb Williams PSA 10 Rookie Card Sales: What Collectors Are Paying in Late December 2025
Caleb Williams cards have moved from preseason curiosity to everyday market staples, and PSA 10 examples are now the cleanest way to track what collectors are actually willing to pay. Williams was drafted first overall and stepped into one of the loudest markets in the league with the Chicago Bears. That combination matters. Quarterbacks drive the hobby, Chicago is a legacy franchise with a massive fan base, and Williams entered the NFL with the profile of a franchise-changing talent. When a player like that gets early cardboard across multiple premium product lines, the market quickly sorts out which issues become the hobby’s shorthand for his rookie year.
The sales below, pulled from late December 2025 results, show a market that is active across entry-level rookie issues, mainstream flagship parallels, and high-end autographs. The spread between a $35 PSA 10 and a $1,550 PSA 10 is the point: collectors are paying very different premiums depending on scarcity, set prestige, and whether the card includes an on-card autograph.
Why Caleb Williams rookies matter
Williams arrived in the NFL as one of the most watched quarterback prospects of the decade. He had the college resume, the highlight-reel creativity, and the national spotlight that tends to follow modern star quarterbacks. That attention translates directly into hobby demand because collectors want a player’s early, widely recognized rookie cards, and they want them in top condition.
For collectors, PSA 10 is the most liquid grade in the market. It is easier to compare sale-to-sale because the condition variable is largely standardized. It also helps that many modern football products are highly sensitive to centering and surface issues. The PSA 10 label is not just about perfection, it is about predictability when it comes time to sell or trade.
Late December 2025 PSA 10 sales snapshot
Here are notable PSA 10 Caleb Williams rookie sales from Dec. 13 to Dec. 26, 2025. Prices shown are the sold prices listed, with shipping often listed separately.
- 2024 Topps Chrome Rookie Card #202 Prism Refractor PSA 10 sold Dec. 26, 2025 for $100.00 (Buy It Now).
- Optic Preview Pink #327 PSA 10 sold Dec. 26, 2025 for $62.00 (16 bids).
- 2024 Topps Chrome Rookie Green /99 Auto PSA 10, on-card sold Dec. 24, 2025 for $1,550.00 (49 bids).
- 2024 Prizm Emergent Green Prizm Rookie PSA 10 sold Dec. 24, 2025 for $59.00 (best offer accepted).
- 2024 Panini Certified #201 Rookie 299/400 PSA 10 sold Dec. 24, 2025 for $139.99 (Buy It Now).
- 2024 Panini Prizm #301 Neon Green Pulsar PSA 10 sold Dec. 23, 2025 for $130.00 (Buy It Now).
- 2024 Panini Prizm #301 base PSA 10 sold Dec. 23, 2025 for $99.99 (best offer accepted).
- 2024 Optic Preview Pink Holo Prizm PSA 10 sold Dec. 23, 2025 for $99.99 (Buy It Now).
- 2024 Topps Midnight Football Rookie Relic Autograph PSA 10 sold Dec. 22, 2025 for $599.99 (listed as or best offer).
- 2024 Topps Now #2 “1st overall QB wins debut” PSA 10 sold Dec. 22, 2025 for $49.99 (listed as or best offer).
- 2024 Topps Now #D1 PSA 10 sold Dec. 22, 2025 for $38.00 (Buy It Now).
- 2024 Topps Chrome Green Geometric Refractor /99 PSA 10 sold Dec. 22, 2025 for $230.00 (best offer accepted).
- 2024 Optic Purple Scope #201 PSA 10 sold Dec. 21, 2025 for $99.99 (3 bids).
- 2024 Donruss Optic Blue Hyper PSA 10 sold Dec. 21, 2025 for $129.00 (best offer accepted).
- 2024 Panini Instant NFL #13, 1/1510 PSA 10 sold Dec. 21, 2025 for $41.00 (14 bids).
- 2024 Select Purple Shock Prizm Club Level 227/360 PSA 10 sold Dec. 21, 2025 for $175.00 (Buy It Now).
- 2024 Topps Chrome #202 PSA 10 sold Dec. 21, 2025 for $65.81 (listed as or best offer).
- 2024 Topps Now #D1 PSA 10 sold Dec. 21, 2025 for $35.00 (Buy It Now).
- 2024 Optic #201 Purple Shock PSA 10 sold Dec. 21, 2025 for $89.90 (best offer accepted).
- 2024 Optic #201 Purple Shock PSA 10 sold Dec. 20, 2025 for $94.99 (listed as or best offer).
- 2024 NFL Prestige rookie PSA 10 sold Dec. 20, 2025 for $39.99 (Buy It Now).
- PSA 10 “Rookie Card Prizm Select Certified #1” sold Dec. 20, 2025 for $79.99 (Buy It Now).
- 2024 Panini Mosaic NFL Debut #289 PSA 10 sold Dec. 20, 2025 for $38.95 (Buy It Now).
- 2024 Donruss Optic Preview Pink Prizm PSA 10 sold Dec. 18, 2025 for $60.00 (Buy It Now).
- 2024 Select Rookie #25 Red and Blue Shock PSA 10 sold Dec. 18, 2025 for $86.00 (24 bids).
- 2024 Panini Donruss Optic #201 Pink PSA 10 sold Dec. 18, 2025 for $188.50 (listed as or best offer).
- 2024 Donruss Optic Preview Pink PSA 10 sold Dec. 18, 2025 for $65.00 (Buy It Now).
- 2024 Topps Now #2 PSA 10 sold Dec. 16, 2025 for $45.83 (listed as or best offer).
- 2024 Finest Gold Refractor #81 21/50 PSA 10 sold Dec. 16, 2025 for $150.19 (15 bids).
- 2024 Optic #201 Purple Shock PSA 10 sold Dec. 16, 2025 for $89.00 (12 bids).
- 2024 Panini Instant #81 London NFL Games PSA 10 sold Dec. 15, 2025 for $42.99 (listed as or best offer).
- 2024 Panini Prizm #301 base PSA 10 sold Dec. 15, 2025 for $89.99 (listed as or best offer).
- 2024 NFL Prestige rookie PSA 10 sold Dec. 15, 2025 for $39.99 (Buy It Now).
- 2024 Topps Allen & Ginter #233 PSA 10 sold Dec. 15, 2025 for $30.00 (listed as or best offer).
- Wild Card QB1 College Jersey Match 13/15 PSA 10 sold Dec. 14, 2025 for $32.00 (16 bids).
- 2024 Donruss Optic Uptowns #1 PSA 10 sold Dec. 14, 2025 for $545.00 (34 bids).
- 2024 Panini Prizm #301 base PSA 10 sold Dec. 14, 2025 for $65.00 (16 bids).
- 2024 Select Premier Level #114 PSA 10 sold Dec. 13, 2025 for $69.99 (Buy It Now).
The card types shaping the market
Mainstream flagship rookies are the price anchors. The repeated sales of 2024 Panini Prizm #301 in PSA 10 condition show how the market anchors itself. Multiple sales in the roughly $65 to $100 range suggest a strong baseline for a widely collected rookie in the hobby’s most recognizable football set. For many collectors, Prizm is the default rookie to own, and PSA 10 is the easiest grade to move.
Optic parallels bring steady demand. The Optic ecosystem has a clear lane in football collecting, especially for Rated Rookie style collecting and for bright retail parallels that look strong in a slab. The sales for Pink, Blue Hyper, Purple Scope, and Purple Shock in PSA 10 tend to cluster from the $60 range up toward $129, with one Pink Optic #201 PSA 10 hitting $188.50. That higher sale stands out and may reflect listing timing, buyer urgency, or simply a thinner supply at that moment.
Topps football products are a separate collector base, but they still matter. Even in a Panini-heavy football world, Topps-branded rookie issues for a quarterback with this level of visibility can pull real money, especially when the card is attractive or scarce. The Topps Chrome #202 PSA 10 at $65.81 and the Prism Refractor PSA 10 at $100.00 show healthy interest. More importantly, the Topps Chrome /99 autos and refractors show how scarcity changes everything, even within a smaller segment of the football card market.
The standout: Topps Chrome Green /99 on-card auto PSA 10
The biggest result in this set of sales is the 2024 Topps Chrome Rookie Green /99 Auto PSA 10 at $1,550.00 via competitive bidding. From a collector’s viewpoint, the appeal is straightforward: low serial number, autograph, and the premium attached to an on-card signature. In a market full of sticker autos and high print runs, on-card ink remains a separating factor.
A PSA 10 grade on a signed, serial-numbered rookie is also a signal that the card presents well. For collectors who treat a key rookie autograph as a centerpiece, the difference between “nice” and “elite” often comes down to eye appeal in the slab.
Iconic inserts and short prints: Uptowns and Finest Gold
Not every big card needs an autograph. The 2024 Donruss Optic Uptowns #1 PSA 10 selling for $545.00 shows what a marquee insert can do when the player is a quarterback and the insert is a recognized chase. Uptowns has a strong reputation as a case-hit style target, and collectors often treat PSA 10 examples as display cards that still have liquidity.
The 2024 Finest Gold Refractor #81 /50 PSA 10 at $150.19 is another example of scarcity driving a premium without an autograph. A clean /50 in PSA 10 is the type of card that appeals to collectors building a rainbow, collectors who prefer serial-numbered color, and collectors looking for something rarer than a base rookie without moving into four-figure territory.
Affordable PSA 10 entries: Topps Now, Prestige, Mosaic, and Panini Instant
A large portion of the market is made up of collectors who want a PSA 10 Caleb Williams rookie without paying triple digits. The sales list shows multiple options in the $30 to $50 range, including Topps Now issues, NFL Prestige, Mosaic NFL Debut, and Panini Instant. These cards can be practical pickups for newer collectors, Bears fans building a player collection, or buyers who want a clean slab to hold while they decide which bigger card to target later.
Topps Now, in particular, tends to track moments and narratives. The “1st overall QB wins debut” PSA 10 sales around $45 to $50 reflect that collectors will pay a modest premium for a card tied to an early storyline. These are also straightforward to understand and easy to gift or display because the theme is explicit on the card.
What to watch next
Repeated sales are more important than a single high comp. For cards like Prizm #301 PSA 10, multiple sales in a tight band can be more useful than one outlier. For parallels and inserts, the band can be wider, and timing matters more.
Serial-numbered color keeps separating from base. The gap between base PSA 10 rookies and numbered PSA 10 rookies remains clear in late December results. A /50 or /99 in a flagship-style product gives collectors scarcity without needing an autograph.
Autographs are still the top of the pyramid. The $1,550 /99 on-card auto sale reinforces a familiar hobby rule. When the player is a quarterback with real demand, and the card is both signed and limited, it sits in a different market than most other rookies, even in the same grade.
